RUR (Robots United for Rights)

RUR is a well-funded faction of robots' rights activists – all human – that stages complex public displays of fictional robot abuse to draw attention to their radical cause: the granting of human rights to robots. Much of their budget is divided between these productions and the creation of lavish online video documentaries and robo-sensitive movies. Though still considered a “fringe element” by most and a “cult” by some, lately their popularity has been on the rise as several prominent online celebs have joined their cause.